The main fashion event of the region, Ulyanovsk Fashion Week, took place from November 8th to 10th at the Congress Hall "Koshelev". This season, the theme was "Fashion Unites", emphasizing the growth and professionalism of the project. The event featured new names and faces, as well as stunning headliners, attracting attention and admiration. The organizers expressed their gratitude for the trust and responsibility placed upon them.
This fall, Ulyanovsk Fashion Week expanded its horizons with a three-day program filled with fashion shows from over 50 brands from Ulyanovsk, Moscow, St. Petersburg, Kazan, and other Russian cities, including "Kuzina", "Befree", "Kofpla", "Mikita", "Li Tata", "Elegant", "Level men's", and more. One of the highlights was the creative collection of knitwear and footwear presented by the Chinese designer Lilu Meng, titled "Girls from the Magical Forest". The collection created a sensation and left a lasting impression on the audience.
The children's fashion show featured the designer Evgeniya Klimkova with her brand "Klimkova Kids". Evgeniya, who has participated in previous Ulyanovsk Fashion Weeks, delighted the audience with her collection for boys and girls, made from premium materials. She praised the professionalism of the organizers and expressed her joy in returning to Ulyanovsk.
A special participant in the adult block was the rising star of Russian fashion design, Alexandra Gapanovich, from Murmansk. Her conceptual brand, GAPANOVICH, has already gained recognition on leading fashion platforms in Russia and abroad. She presented her collection inspired by the works of Pushkin, titled "Tsar-Maiden". Alexandra emphasized the success of Ulyanovsk Fashion Week in helping designers find their audience and gain exposure to the works of their colleagues from different parts of the country and the world.
The event not only united different cultures and meanings but also showcased a heartwarming moment when players from the regional hockey club "Volga" walked the runway with children from the local orphanage, adding a touch of joy and inclusivity to the fashion celebration.
As part of Ulyanovsk Fashion Week, a competition for young designers took place, with seven talented participants showcasing their work. The winner, Anna Stepanova from Kazan, impressed the judges with her unique collection featuring leather and national accents. She received a monetary certificate of 100,000 rubles to further develop her brand.
The event was attended by high-ranking guests, including government officials and representatives from various industries. Fashion influencers, bloggers, and cultural figures were also present, making Ulyanovsk Fashion Week a gathering of fashion enthusiasts and professionals.
The project was made possible through the support and partnership of the Ulyanovsk Region Tourism Agency, the Regional Creative Industries Fund, the International Youth Cooperation Project "Russia-BRICS", and the Regional Center "My Business". The event aligns with national projects focused on tourism, hospitality, and small and medium-sized businesses.
