OVO brand, owned by Canadian rapper Drake, has launched a new collection that draws inspiration from college aesthetics. The collection was developed in collaboration with Stanford, Cambridge, and Yale universities. It features bomber jackets, t-shirts, pants, and caps adorned with the logos and mascots of these educational institutions, displayed in the brand's signature colors. Additionally, the collection includes the OVO symbol, an owl.
The campaign for the collection features Canadian rapper Roy Woods. This is not the first venture outside of music for Drake, as he previously launched his own cosmetics brand. The first product in the brand's lineup was a scented oil.
