Balenciaga Unveils New Sneaker Campaign for 3XL Collection

2024-08-25 // SuperPodium

Balenciaga has released a new photoshoot for their 3XL sneakers, featuring neutral and vibrant colors with reflective details and vintage-inspired worn variations.

Balenciaga has recently launched a new advertising campaign for their 3XL sneakers, following the successful release of the Rodeo bag campaign with Kim Kardashian, Naomi Watts, and Isabelle Huppert last month. The photoshoot was helmed by Chris Lenz.

The oversized 3XL sneakers come in both neutral and bold colors, with reflective details at the back and a tongue bearing the 3XL logo, attached with a thick lacing. The Balenciaga logo is positioned on the toe and at the back of the rubber sole. The sneakers also come in various worn variations, evoking the original vintage design.

The Balenciaga 3XL sneakers are now available for purchase online and in select brand stores, priced at $1,190.

In other news, Balenciaga has announced the opening of a new store in Brazil. The brand's 300-square-meter space will open today in a shopping center in São Paulo.

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